As I promised in Part 4, I left off discussing my other nickname "boots."
More on this in a moment . . . first a review . . .
In Parts 1-4, I discussed:
- Offbeat Names
- Names with Benefits
- Fantasy Names
- Instant Reward Names
- Long Names
- Using a Real Person's Name
Continue reading "Name Your Product – Part 5" »
In the previous parts, we covered . . .
- Offbeat Names
- Names with Benefits
- Fantasy Names
- Instant Reward Names
Today, let's discuss a variety of small things you may want to add to your search power . . .
Continue reading "Name Your Product – Part 4" »
Fear is an addiction…an addiction given to you by external forces since birth. You have been genetically engineered to be in fear.
This will begin removing the fear addiction with some general reprogramming. Since fear has been in your life for many years, and it is still used all around every day, it will take some conscious effort to reduce the addition. It all begins with a choice. Choose to be open and listen. Choose to take back control.
Inside this eight-minute audio, you will begin to understand fear, how it's meant to paralyze you, why you want to invest in the time to overcome it.
Continue reading "Develop an Immune System to Paralyzing Fear" »
I was just reading my PR colleague Jeff Crilley's newsletter. As always, I found it very informative. Here's a quote from it:
"How to Impress the Press
Journalists are under a lot of pressure these days. By now, you've all heard about cutbacks in the new business. Even the large media companies that are still making money are cutting back because of the loss of advertising dollars. Newsrooms have become very lean.
Continue reading "Impress the Press" »
If you haven't read Part 1, written yesterday, I suggest you do. It will give you some foundation to this . . .
Even more so today, a name can determine your success – or at least your level of success. Think of Coke and Pepsi and their origins. Yes, Coke's #1 success could be because of its taste. Did Coke spring from cocaine? No, it sprang from the original Coca-Cola Company name. This sprang from the cola bean used in the product. The cola bean has many benefits – yet the benefits aren't really conveyed in the name.
Continue reading "Name Your Product – Part 2" »
When we're in the mist of working on naming a product, or even a business, our first thought is, "All the great names have been used." When I use the words "great names," I mean names that get immediate acceptance in the minds of the consumer.
The truth is there are many great names still waiting for us.
Continue reading "Name Your Product – Part 1" »
There are seven major reasons why adults continue their pursuit to learn. Each of the reasons play into the way you want to present your sales information. Studies completed by the United States Department of Education, Commission on Nontraditional Study and surveys conducted by the National Center for Education Statistics show little change in why learners keep wanting to learn since 1964.
Continue reading "How do your buyer's learn?" »
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